{"id":3149,"date":"2019-09-13T09:56:56","date_gmt":"2019-09-13T07:56:56","guid":{"rendered":"https:\/\/www.lcinternational.it\/highlights\/docg-experience\/"},"modified":"2019-09-13T10:09:09","modified_gmt":"2019-09-13T08:09:09","slug":"docg-experience","status":"publish","type":"post","link":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/","title":{"rendered":"DOCG Experience"},"content":{"rendered":"

Call<\/h3>\n

OCM Wine \u2013 Promotion on Third Countries Markets 2018\/2019<\/a> \u2013 Regional Lombardy<\/p>\n

Sector<\/h3>\n

Wine<\/p>\n

Typology<\/h3>\n

Promotion\/export<\/p>\n

Company<\/h3>\n

Associazione Premium Wines<\/p>\n

Description<\/h3>\n

The “DOCG Experience” projects have been carried out by LC International on behalf of the Premium Wines Association, a new company operating in the Lombardy area that unites wineries from different wine areas of the Lomabrdy region, from Franciacorta to Valtellina.<\/strong> For the proponent these are the first projects created to participate in the call for proposals OCM Wine – Promotion on Third Country Markets; for this reason LC International proceeded by steps, first analyzing the needs of the Association and their financial capacity, then creating an effective business plan<\/strong> to show the opportunities for development.<\/p>\n

In agreement with the applicants, it has been decided to create two projects with the same name, each with objectives calibrated on the territories defined as targets<\/strong>. The first “DOCG Experience” is aimed at the markets of China and Switzerland<\/strong>, chosen on the basis of their attractiveness and their interest in Italian wines; the second project, on the other hand, has been designed to carry out actions in the United States and Japan.<\/strong><\/p>\n

The OCM Wine – Promotion on Third Country Markets call promotes the creation of promotional activities in selected non-EU territories<\/strong>, such as promotional events, tastings, participation in trade fairs, meetings with distributors and buyers and much more. The general objective is to spread knowledge of Lombard wine products<\/strong>, focusing primarily on their excellent quality but also giving importance to the territory and production methods, so as to communicate a complete image of the wines and companies involved.<\/p>\n","protected":false},"excerpt":{"rendered":"

[…]<\/p>\n","protected":false},"author":3,"featured_media":3137,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[52],"tags":[],"class_list":["post-3149","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-projects"],"acf":[],"yoast_head":"\nDOCG Experience - LC International<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DOCG Experience - LC International\" \/>\n<meta property=\"og:description\" content=\"[…]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/\" \/>\n<meta property=\"og:site_name\" content=\"LC International\" \/>\n<meta property=\"article:published_time\" content=\"2019-09-13T07:56:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-09-13T08:09:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.lcinternational.it\/wp-content\/uploads\/premium_wines_ocm_vino_promozione_lombardia.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"525\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"LC International\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"LC International\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/projects\\\/docg-experience\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/projects\\\/docg-experience\\\/\"},\"author\":{\"name\":\"LC International\",\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/#\\\/schema\\\/person\\\/f4c7f821db1aa30bde628a57044951a2\"},\"headline\":\"DOCG Experience\",\"datePublished\":\"2019-09-13T07:56:56+00:00\",\"dateModified\":\"2019-09-13T08:09:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/projects\\\/docg-experience\\\/\"},\"wordCount\":268,\"publisher\":{\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/projects\\\/docg-experience\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.lcinternational.it\\\/wp-content\\\/uploads\\\/premium_wines_ocm_vino_promozione_lombardia.jpg\",\"articleSection\":[\"Projects\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/projects\\\/docg-experience\\\/\",\"url\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/projects\\\/docg-experience\\\/\",\"name\":\"DOCG Experience - LC International\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/projects\\\/docg-experience\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/projects\\\/docg-experience\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.lcinternational.it\\\/wp-content\\\/uploads\\\/premium_wines_ocm_vino_promozione_lombardia.jpg\",\"datePublished\":\"2019-09-13T07:56:56+00:00\",\"dateModified\":\"2019-09-13T08:09:09+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/projects\\\/docg-experience\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/projects\\\/docg-experience\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/projects\\\/docg-experience\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.lcinternational.it\\\/wp-content\\\/uploads\\\/premium_wines_ocm_vino_promozione_lombardia.jpg\",\"contentUrl\":\"https:\\\/\\\/www.lcinternational.it\\\/wp-content\\\/uploads\\\/premium_wines_ocm_vino_promozione_lombardia.jpg\",\"width\":1200,\"height\":525},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/projects\\\/docg-experience\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"DOCG Experience\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/\",\"name\":\"LC International\",\"description\":\"You have the power We give you the gas\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/#organization\",\"name\":\"LC International\",\"url\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.lcinternational.it\\\/wp-content\\\/uploads\\\/lc-logo-1.png\",\"contentUrl\":\"https:\\\/\\\/www.lcinternational.it\\\/wp-content\\\/uploads\\\/lc-logo-1.png\",\"width\":175,\"height\":75,\"caption\":\"LC International\"},\"image\":{\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.lcinternational.it\\\/en\\\/#\\\/schema\\\/person\\\/f4c7f821db1aa30bde628a57044951a2\",\"name\":\"LC International\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"DOCG Experience - LC International","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/","og_locale":"en_US","og_type":"article","og_title":"DOCG Experience - LC International","og_description":"[…]","og_url":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/","og_site_name":"LC International","article_published_time":"2019-09-13T07:56:56+00:00","article_modified_time":"2019-09-13T08:09:09+00:00","og_image":[{"width":1200,"height":525,"url":"https:\/\/www.lcinternational.it\/wp-content\/uploads\/premium_wines_ocm_vino_promozione_lombardia.jpg","type":"image\/jpeg"}],"author":"LC International","twitter_card":"summary_large_image","twitter_misc":{"Written by":"LC International","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/#article","isPartOf":{"@id":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/"},"author":{"name":"LC International","@id":"https:\/\/www.lcinternational.it\/en\/#\/schema\/person\/f4c7f821db1aa30bde628a57044951a2"},"headline":"DOCG Experience","datePublished":"2019-09-13T07:56:56+00:00","dateModified":"2019-09-13T08:09:09+00:00","mainEntityOfPage":{"@id":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/"},"wordCount":268,"publisher":{"@id":"https:\/\/www.lcinternational.it\/en\/#organization"},"image":{"@id":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/#primaryimage"},"thumbnailUrl":"https:\/\/www.lcinternational.it\/wp-content\/uploads\/premium_wines_ocm_vino_promozione_lombardia.jpg","articleSection":["Projects"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/","url":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/","name":"DOCG Experience - LC International","isPartOf":{"@id":"https:\/\/www.lcinternational.it\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/#primaryimage"},"image":{"@id":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/#primaryimage"},"thumbnailUrl":"https:\/\/www.lcinternational.it\/wp-content\/uploads\/premium_wines_ocm_vino_promozione_lombardia.jpg","datePublished":"2019-09-13T07:56:56+00:00","dateModified":"2019-09-13T08:09:09+00:00","breadcrumb":{"@id":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/#primaryimage","url":"https:\/\/www.lcinternational.it\/wp-content\/uploads\/premium_wines_ocm_vino_promozione_lombardia.jpg","contentUrl":"https:\/\/www.lcinternational.it\/wp-content\/uploads\/premium_wines_ocm_vino_promozione_lombardia.jpg","width":1200,"height":525},{"@type":"BreadcrumbList","@id":"https:\/\/www.lcinternational.it\/en\/projects\/docg-experience\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.lcinternational.it\/en\/"},{"@type":"ListItem","position":2,"name":"DOCG Experience"}]},{"@type":"WebSite","@id":"https:\/\/www.lcinternational.it\/en\/#website","url":"https:\/\/www.lcinternational.it\/en\/","name":"LC International","description":"You have the power We give you the gas","publisher":{"@id":"https:\/\/www.lcinternational.it\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.lcinternational.it\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.lcinternational.it\/en\/#organization","name":"LC International","url":"https:\/\/www.lcinternational.it\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.lcinternational.it\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.lcinternational.it\/wp-content\/uploads\/lc-logo-1.png","contentUrl":"https:\/\/www.lcinternational.it\/wp-content\/uploads\/lc-logo-1.png","width":175,"height":75,"caption":"LC International"},"image":{"@id":"https:\/\/www.lcinternational.it\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.lcinternational.it\/en\/#\/schema\/person\/f4c7f821db1aa30bde628a57044951a2","name":"LC International"}]}},"_links":{"self":[{"href":"https:\/\/www.lcinternational.it\/en\/wp-json\/wp\/v2\/posts\/3149","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lcinternational.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lcinternational.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lcinternational.it\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lcinternational.it\/en\/wp-json\/wp\/v2\/comments?post=3149"}],"version-history":[{"count":1,"href":"https:\/\/www.lcinternational.it\/en\/wp-json\/wp\/v2\/posts\/3149\/revisions"}],"predecessor-version":[{"id":3150,"href":"https:\/\/www.lcinternational.it\/en\/wp-json\/wp\/v2\/posts\/3149\/revisions\/3150"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lcinternational.it\/en\/wp-json\/wp\/v2\/media\/3137"}],"wp:attachment":[{"href":"https:\/\/www.lcinternational.it\/en\/wp-json\/wp\/v2\/media?parent=3149"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lcinternational.it\/en\/wp-json\/wp\/v2\/categories?post=3149"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lcinternational.it\/en\/wp-json\/wp\/v2\/tags?post=3149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}