PSR 3.2.01 “Information and promotion of quality products” – Lombardy

Call

PSR 2014-2020 (FEASR): Measure 3, Operation 3.2.01 “Information and promotion of quality products” – Lombardy region.

Sector

Agriculture

Typology

Promotion

Company

Consorzio per la Tutela dello Strachitunt Val Taleggio

Description

Instituted with the precise intent of promoting and safeguarding the ancient production techniques of one of the most authoritative cheeses of the Val Taleggio, the Strachitunt, the Consorzio per la Tutela dello Strachitunt Val Taleggio is the body that emblematically represents this product by actively engaging to internationally spread the knowledge of this Italian excellence. After obtaining the Community DOP recognition mark, which is granted to those food products whose peculiar quality characteristics are closely interdependent on the geographical area in which the production process takes place, LC International has drawn up a program for the Consortium, willing to invest in promotional projects that could expand its knowledge.

Thanks to the financing of call 3.2.01 of the PSR (which we remind you, it is a capital contribution equal to 70% of the eligible expenses for information, promotional activities and organization and participation in events, fairs, events and exhibitions) obtained thanks to LC International, for the Consorzio per la Tutela dello Strachitunt Val Taleggio has been possible to participate in fairs and events of international scope, which have restored lustre to a product whose production had been almost completely abandoned.