CALL

PSR 2014-2020 (FEASR) – GAL Valtellina: Measure 3, Operation 3.2.01 “Information and promotion of quality products”

SECTOR

Agriculture

TYPOLOGY

Promotion

COMPANY

DESCRIPTION

The Consorzio di Tutela Vini di Valtellina was founded in 1976 to protect and enhance the typical viticulture of the province of Sondrio, characterized by terraces planted with Nebbiolo vines, known locally as Chiavennasca. Its main objective is to raise awareness, promote and enhance the value of Valtellina wines both on the local and international market, thanks to participation in fairs and events, making Valtellina production an ambassador for one of the most beautiful vertical viticulture areas in Italy.
These activities are supported thanks above all to the funds made available for agriculture, including the GAL (here an in-depth look at the LAGs) which are part of the PSR (here link PSR). To obtain them, LC International has created an international project to promote Valtellina products in Denmark, Sweden and Norway, where during 2019 it was possible to carry out on-site tastings and promotional trips, thus increasing business contacts and knowledge of Valtellina in the Scandinavian area.